JAMESTOWN, RI – October 9, 2012 – As the only company in the Northeast offering 100 percent post-consumer recycled packaging, Rhode Island-based Packaging 2.0 is excited to announce that Whole Foods Market is now using the company’s new line of Hinged Deli Containers for prepared foods in 50 of its locations.
The brand, called number1package™, includes clamshell style containers that are clear, strong, and durable. Perfect for food service applications such as deli salads, spreads, sandwiches, fresh cut fruit, cookies and green salads, the containers have an attached lid that is water tight to keep foods fresh longer and are also re-sealable. The containers are made from 100 percent recycled PET (polyethylene terephthalate) clear or green soda bottles. The containers are embossed with the new logo to help convey the value of the material to consumers and recyclers.
By assisting client companies such as Whole Foods Market in bringing environmentally responsible packaging to their businesses, it is one step further towards the company’s goal of helping to double the recycling rate for # 1 plastic. In the past few decades, only 30 percent of all PET is being recycled in the U.S. with the remainder ending up in landfills and polluting roadways and oceans. Packaging 2.0 President Michael Brown wants to break through this “plastic ceiling.”
“The U.S. currently exports over 50% of the PET collected and we are trying to close the loop,” Brown says. “We are making a recycled product that can then stay in the system and be recycled again. Packaging 2.0 has been selling packaging with high percentages of recycled plastic for several years but we are now committed to using 100% recycled plastic wherever possible.”
The sustainable process includes:
- Collecting and sorting the plastic bottles and packaging
- Cleaning and reprocessing the plastic by grinding it into small fragments
- Refining the fragments into small pellets, called resin, to make new containers
“A core value for Whole Foods Market is caring about our environment and using number1package products in our stores is one more way that we are able to do that,” said Lee Kane, EcoCzar for Whole Foods Market’s North Atlantic region. “Finding high-quality, environmentally responsible packaging that our customers enjoy using is a win all around.”
Brown continued, “By working with companies such as Whole Foods Market, we hope to improve consumer awareness about the benefits of recycling at both local and national levels. By using recycled packaging, food producers and grocers can help to preserve and create green local jobs. There are over 1 million recycling related jobs in the U.S. and the impacts of recycling go beyond environmental and energy benefits, to job creation and increasing the tax base.”
The new product line and website www.number1package.com underscore the benefits of recycling for both the environment and the economy.
About Packaging 2.0, Inc.
Packaging 2.0, Inc. is located in Jamestown, RI and sells and markets thermoformed plastic packaging made primarily from recycled plastics. Started in 2002 to address the growing need for sustainable packaging solutions Packaging 2.0 provides front-end design services, manufacturing and delivery of innovative packaging products.